Hi, I’m Nikita 👋🏽 I’m a UX content designer living in Denver, CO.
I’m passionate about using language and design to build better user experiences. I specialize in product naming, end-to-end UI copy, and content localization to craft simple, straightforward user journeys. I’ve spent the past 5 years working on monetization tools like subscriptions in the creator space, and enjoy designing tools to help people seamlessly earn and manage money.
Currently, I support content design for Google Play and teach an online UX writing course for the University of Washington Continuum College.
Check out highlights of my past UX content design projects below. Full portfolio samples available by request.
Walmart Creator
White-label launched October 2022; In-house MVP Launched October 2023
Lead content design for in-house Walmart Creator tool, which empowers creators to earn money through affiliate linking. Learn More
Image credit: Walmart
Image credit: Nikita Kulkarni (designed in FigJam)
University of Washington— Foundations of UX Writing
Teaching course from January 2024 - present
Since January 2024, I’ve been teaching the Foundations of UX Writing course for the University of Washington. I design fun, interactive activities for my students in FigJam, as well as craft engaging, educational lectures with relevant work samples and guest speakers.
Instagram Subscriptions
Launched January 2022
Named and wrote UX copy for Instagram subscriptions, which allows creators to earn monthly income and build deeper connections with their fans while sharing exclusive content. Learn More
Image credit: Instagram
Image credit: Instagram
Instagram Bonuses
Launched June 2021
Wrote UX copy for Instagram bonuses, including Badges Milestones and Reels Summer, which allow creators to get rewarded directly by Instagram for sharing new content. Learn More
Instagram Branded Content Tools
Launched June 2021
Wrote UX copy for branded content tools on Instagram to increase transparency and make it easier for creators and brands to use them. Learn More
Image credit: Instagram
Image credit: Instagram
Instagram Badges & IGTV Ads
Launched October 2020 // IGTV ads deprecated via a subsidy program in February 2022
Wrote UX copy for badges in Instagram Live and IGTV ads* to help creators earn money on Instagram. Learn More
Instagram Guides
Launched November 2020
Wrote UX copy for Instagram guides, which allows users to recommend curated lists of their favorite products, places, and posts. Learn More
Image credit: Instagram
Image credit: Instagram
Instagram Shop Category Filters + Search
Launched November 2021
Developed a taxonomy for Instagram Shop category filters and search, to help users more easily discover products they love. Learn More